What it is
The Klartext Day is the antidote to strategy workshops full of flipchart poetry. One day, three questions: What does your offer really deliver? Where do you stand? How do you win customers?
Five areas
- Sharpen positioning from the customer's view
- A sellable offer instead of a general store
- Structure go-to-market: channels, funnels, mechanics
- Test pitch and messaging honestly
- Quick wins and a roadmap for the next step
What it can lead to
At a B2B video company a Klartext Day produced a webinar funnel. Over three years it brought in more than 150 customers, fully digital, and around €500k in annual revenue.
Who it's for
Startups before scaling or fundraising that need an outside view. Midsize companies whose offer has become blurred or whose brand has lost impact.
The output is not a report for the drawer. It is clarity.